Best SEO Tools for Website Auditing, Monitoring and Optimizing

Best SEO Tools for Website Auditing, Monitoring & Optimizing

In this blog, we’re talking about the 5 Best SEO Tools for Website Auditing, Monitoring & Optimizing. These tools will help to analyze websites, optimize websites, and get the best ranking on Google. SEO tools are essential to make sure that the website is performing well in terms of organic search visibility.

Every SEO tools help you monitor the overall health of your website, which gives you an opportunity to discover areas that need some improvement and allows you to know where you are heading.

What is a website auditing tool?

A website audit tool provides information about the performance and health of a website. Every website needs an audit to ensure it is optimized for the best performance on the search engines.

Why do you need tools for SEO Audits?

If you want to rank higher in the search engines for your website, you should perform an SEO audit. An SEO audit is a process where you review your website and the different elements that make it unique. It will give you a better understanding of what works and what doesn’t. It will also give you insight into ways to improve your website.

How do website analytics tools benefit your website?

Web analytics tools give website owners a lot of insight into their website’s performance and popularity. That’s why need to learn why website analytics are important to your site’s growth and success, how to choose the right tool, and how to implement it into your site.

List of the 5 Best SEO Tools for Website Auditing

Labrika – AI based all-in-one SEO tool

Labrika is the most powerful AI-based SEO tool that checks over 200 critical search engine rankings factors and provides highly actionable recommendations that increase the traffic of your website.

Labrika - AI based all-in-one SEO tool
Labrika – AI based all-in-one SEO tool

Search engine optimization (SEO) is a crucial part of every digital marketing plan. However, it can be challenging to learn, implement, and test various methods for getting results. This is where Labrika comes in. The Labrika platform analyzes all of your pages to help you create a robust SEO strategy automatically.

Labrika’s AI-based tool provides a wide range of features such as AI-based content writing optimizer, SEO content recommendations based on LSI, TF-IDF, keyword placement, keyword density, technical SEO audit, and Website auditor with over 200+ ranking factors are some of its best features.

Labrika finds keywords that match your content and optimize them for your site. The Labrika AI engine will find the best keywords, link them to relevant pages on your site, and give you suggestions about how to improve the quality of your content.

As a marketer, the last thing you want to do is spend hours checking your website’s rankings manually. That’s where a smart SEO tool comes in handy. But not all SEO tools are created equal. Some tools give you basic info, while Labrika can help you get deeper insights. Fortunately, you don’t need to invest hundreds of hours to learn how to use the Labrika online SEO tools.

Key Features of Labrika SEO Tool

  • Content writing optimizer based on AI technology
  • SEO-friendly content recommendations based on LSI, keyword placement, keyword density, TF-IDF,  etc.
  • Technical SEO Audit of the full website
  • SEO Cloaking Checker
  • Detailed error reporting
  • Technical SEO monitoring
  • Keyword stuffing checker
  • Automated SEO monitoring
  • FREE plagiarism check, adult content check, and swear word checker
  • Check competitors’ social links, snippets, and page features.
    And 100+ outstanding features.
  • Google Analytics Integration


Lite $19/MBusiness $29/ME-commerce $73/MAgency $140/M
500 Keyword ranking queries1,000 Keyword ranking queries5,000 Keyword ranking queries20,000 Keyword ranking queries
10,000 Page crawling20,000 Page crawling50,000 Page crawling100,000 Page crawling
Labrika Pricing

SurgeGraph – Keyword Research Tool

Start with SurgeGraph and get your key to instant visibility, high rankings, and unstoppable traffic. It helps you in industry-leading keyword research, write great content and make content planning easier. 

SurgeGraph - Keyword Research Tool
SurgeGraph – Keyword Research Tool

It finds the best ROI-based keywords And this tool sorts the keywords depending on the opportunity score. It quickly discovers all the related keywords with the help of Topic Clustering. And then, it finds out the topic groups that will maximize your site traffic to the highest level. 

SurgeGraph uses the SERP Analyzer to analyze the competitors and the top-ranking content in depth. SERP Analyzer and Opportunity Score are the new features of Surge Graph. These features allow you to do competitor analysis and keyword research effortlessly. 

SurgeGraph for your content creates a better context to target the actual audience. Also, analyzing Popular Questions, it gains insights, and discovers great content ideas. The new content suggestion and scoring will work wonders to re-optimize your non-performing content. 

It organizes, evaluates, and analyzes your favorite keywords. And through keyword management this tool selects relevant and high-quality keywords. You can drag and drop keywords in the Keyword Mapper to plan the details of your content silo.

This tool lets you get your keyword map’s latest overview with the Data Overview. Moreover, in real time it plans and gauges the content silo’s potential. 

Top Features of SurgeGraph 

  • Perfect keyword research 
  • Write and optimize ranking content 
  • Strategize content with the planner 
  • SERP analyzer discovers the top-ranking page’s secrets 
  • Bulk keyword research 
  • AI content writer
  • Content Optimize
  • Content Strategy


  • Find the low-competition keyword to increase the ranking possibility 
  • Keeps the users up-to-date with content protocols 


  • Not specified yet 


  • Basic: $29/month
  • Premium: $59/month
  • Agency: $69/month
  • Lifetime: $699/ One time payment



If you’re looking to improve your SEO, SEM, and content marketing, you might as well take advantage of all the tools that can help you do so. Semrush – the all-in-one SEO tool for improving online visibility and discovering marketing insights. It’s one of the most popular all-in-one marketing tools.

The search engine optimization world has changed over the past few years. Google and other search engines are putting more weight on the quality of your website than they did before. If you haven’t already optimized and updated your website to meet search engine standards, you need to make a change today. And that’s where the search engine optimization (SEO) industry comes in.

Now, we live in a digital world. And if you don’t take advantage of your potential customers, you might as well live in a cave. This includes your business. So how do you go about reaching more potential customers in less time? You start with SEMrush.

Key Features of SEMrush

  • Competitor Analysis
  • Website Audit
  • Backlink Audit
  • Keyword Research
  • Keyword Gap Research
  • Keyword Magic Tool
  • Keyword Trend
  • PPC Keyword Research
  • On Page SEO checker
  • Rank Tracking
  • keyword rankings checker
  • Website Backlink Analytics
  • SEO Content Assistant Tool


Pro – $119.95/Monthly

Guru – $229.95/Monthly

Business – $4499.95/Monthly

Google Search Console

Google Search Console
Google Search Console

Google Search Console (GSC) is a free service offered by Google that allows webmasters to monitor the status of their websites in Google Search. The service is designed to help website owners identify and resolve problems with their website, such as duplicate content, broken links or redirects, poor rankings, optimize their visibility, and technical errors. Google Search Console also provides information about how Googlebot visits the site.

If you’re a website owner, you probably already know that the Google search console is a very useful free tool for monitoring the health of your website. Google Webmaster Tools are the tools you need to make sure that your website is being indexed properly by Googlebot. The service has been renamed Google Search Console in May 2015.

Key Features of Google Search Console

  • Sitemaps Submit
  • Page indexing
  • Content Removal from Google
  • Check Performance on Search results
  • Page Experience
  • Find Technical SEO Errors
  • Core Web Vitals Testing
  • Mobile Usability Check
  • External Links Check
  • Internal Links Check 

Pricing: Free



Ahrefs is one of the leading SEO tools available online. Ahrefs is a all one SEO tool for Keyword research, link building, competitor analysis, rank tracking, website audits, and much more. Most of the features in Ahrefs are designed for marketing professionals. Ahrefs is an online tool that helps people get higher rankings on the internet.

The online SEO tool is premium to use. Most of the important parts of Ahrefs is keyword research Ranking higher on search engines. Keyword research is the first step toward successful SEO. To find the best keywords that your audience wants to see, you need to know what they are looking for. Keyword research is a great way to identify the keywords you want to use to promote your website. But how do you get those keywords?

Ahrefs provides services that are now offered globally. Its features include everything from basic keyword research to link building, social media marketing, content marketing, and more. 

While Ahrefs might not be for everyone, it’s a great tool for anyone who’s serious about SEO. The main goal of SEO is to get links to your site. And while Google doesn’t really care about the content of your site, it does care about links pointing to your site. So, if you’re serious about SEO, check out this tool.

Key Features of Ahrefs

  • Keyword Rank Tracker
  • Website Audit 
  • Keywords Explorer 
  • Content Explorer 
  • SEO link monitoring
  • Site Explorer 
  • Full website auditor
  • SEO Dashboard 
  • Google Data Studio 
  • Domain Comparison
  • Backlinks Checker


Lite Starts at $99

Standard Starts at $199

Advanced Starts at $399

Enterprise Starts at $999

Screaming Frog


The Screaming Frog SEO analysis tool is a fast and advanced SEO tool. If you’re running a business, then your website is a critical component. SEO can be an overwhelming undertaking. Even with all the resources and tools available, you can still miss things. With Screaming Frog, you don’t have to worry about missing something because it indexes over 400 million URLs, across billions of pages.

Search engine optimization is all about identifying and optimizing your site so that it ranks higher on search engines. Screaming Frog does this by crawling your site, indexing your pages, analyzing the content, and looking at your links.

Scour the web and find what’s missing – broken links, errors, redirects, duplicate pages, and more – all with one click. With Screaming Frog SEO Spider, you can easily and quickly check the performance of your website without having to crawl your entire site yourself. And as long as you’re a paying customer, it can even check your competitor’s sites for you.

Key Features of Ahrefs

  • Analyse Page Titles & Meta Description
  • Broken Links Detector
  • Errors & Redirects
  • Website Audit
  • Duplicate Pages Detector
  • Generate XML Sitemaps
  • Crawling
  • Website Visualisations


1 to 4 Licences $209 per licence, per year

5 to 9 Licences $195 per licence, per year

10 to 19 Licences $179 per licence, per year

20+ Licences $165 per licence, per year

DefiniteSEO – Technical SEO Checker

DefiniteSEO - Technical SEO Checker
DefiniteSEO – Technical SEO Checker

If you want to improve the technical SEO, website performance, content optimization, and overall ranking of your website, then DefiniteSEO is the best tool for you. DefiniteSEO is an all-inclusive feature-rich SEO tool that can help you with website ranking and improving the overall website performance as well as user experience. 

Search Engine Optimization is the most crucial aspect of any website. And with constantly evolving search engines it is nearly impossible to keep track of the search engine ranking. However, with an all in one SEO Checker like DefiniteSEO, you need not worry about it. It is the only SEO analysis tool that covers all of the critical aspects of a website including On-Page SEO, Usability, Accessibility, Progressive Web App, Networking, Security, and much more. 

Not to mention, the tool is easy to use. All you need to do is add the website URL for which you want to run an in-depth SEO analysis. And the rest will be done. You can find comprehensive SEO test results and reports. And make necessary changes based on the test results and SEO suggestions. So how do you optimise your website for the search engines? The answer is clear – DefiniteSEO!

Key Features of DefiniteSEO

  • Website SEO Audit
  • Keyword Optimization 
  • On-Page SEO Analysis
  • Content Optimization 
  • Readability Analysis
  • Domain Factor
  • Website Performance
  • Usability
  • PWA
  • Networking 
  • Security
  • Link Analysis


Free SEO Tool

FAQ About Website Monitoring Tool

There are several ways to monitor your website but most of them require the purchase of expensive software and some other additional things. For example, SEMRush and Ahrefs are good options but it highly expensive.

What Are the Common Issues Faced by Webmasters?

Webmasters often feel like they are struggling with a lot of issues. They are always learning something new, trying to find out more about their website and marketing strategy, and they want to learn as much as possible.

How to Choose an SEO Monitoring and Optimizing Tool?

There are many different tools that you can use to Auditing, Monitoring & Optimizing your website. Some of them will be able to help you optimize your site for the search engines, while others won’t have any effect at all. The best way to determine whether or not these programs will work is by trying them out for yourself.

How to Check a Website Audit Report in Detail?

There are many different website monitoring tools that can be used to check a website audit report in detail. The second choice is to use the search console tools. There are in-depth analysis results provided by every tool.

what is a website auditor?

WebSite Auditor is an easy-to-use website analysis tool that will help you find and fix critical errors in your website’s SEO, design, structure, and functionality. Website analyzer tool will help you to identify the problems with your website and give you a complete overview of your website’s strengths and weaknesses. You’ll get a complete report of your website’s usability, accessibility, SEO, speed, and security.


If you are doing any kind of online marketing, it is very important to monitor and audit your websites. This includes analyzing your website’s search engine ranking, the content of your pages, and the usability of your site.

You should be auditing your website every month, not just once a year. The best tool for this is an SEO monitoring and analysis platform. These platforms give you easy access to all of these analytics in one place.

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