AI Traffic Analytics in Skyboot AI Markdown

AI Markdown > AI Analytics shows how AI assistants use your WordPress site: which AI crawlers read your pages, which pages they open while answering someone, and how many people click through from ChatGPT, Perplexity, Gemini, Copilot, Claude and other assistants. Every crawler visit is checked against the vendor’s official IP list before it is counted.

What do the numbers mean? #

Card	What it counts
Live answer fetches	ChatGPT-User, Claude-User, Perplexity-User and similar: an AI opened your page while answering someone. This is the closest signal to a citation.
Visitors from AI	People who clicked a link to your site inside ChatGPT, Perplexity, Gemini, Copilot, Claude, DeepSeek, Grok and other assistants
AI search crawls	OAI-SearchBot, PerplexityBot, Claude-SearchBot, DuckAssistBot and others updating their answer index
Google & Bing crawls	Googlebot and Bingbot. Google’s index feeds AI Overviews and Gemini, and Bing’s index feeds Microsoft Copilot

Each card compares the selected period (7, 30 or 90 days) with the period before it. Below the cards:

• Daily activity: AI fetches and visitors per day.
• AI crawlers: every crawler, its purpose, how it was verified, hits and last visit.
• Pages AI reads most: your best citation candidates, with their readiness score. Click a score to review and fix the page.
• Assistants sending visitors: each assistant’s share of your AI visitors.
• Landing pages from AI: the pages AI assistants link to and people open.
• Latest activity: every recorded visit, with its format (html for the normal page, md for the Markdown version).
• Fake crawlers filtered: which crawler names were faked, how many times, and the last attempt.

Every table has a search box, sortable columns and pagination. Requests for a post’s feed, embed or AMP version are counted under the post itself.

How does the plugin know a visit is really from ChatGPT? #

Anyone can send a request that claims to be “ChatGPT”, so every crawler visit is checked before it is counted:

1. IP verification. The visitor’s IP address is compared with the official IP lists published by OpenAI (OAI-SearchBot, ChatGPT-User, GPTBot), Google, Microsoft Bing, Perplexity, Apple and DuckDuckGo. Where a vendor documents reverse DNS checks, such as Google and Bing, that is used as a fallback. The lists are downloaded once a day. Behind Cloudflare, the real visitor IP is used, and only when the request truly comes from a Cloudflare server.
2. Fakes are filtered. A request that uses a crawler’s name from an IP the vendor does not own is counted separately as a fake crawler and is never added to your numbers.
3. No public list. Anthropic (Claude) and Meta do not publish crawler IP lists the plugin can check, so their visits are marked No public IP list. With Count IP-verified crawlers only on (the default), they are listed but left out of the totals.
4. Internal traffic is ignored. Requests from your own server, localhost and private networks are never counted. A local or staging copy of your site therefore shows no data.
5. Visitors from AI are counted by a small script (about 1 KB) that only reports a visit when the visitor arrives from an AI assistant or with an AI utm_source tag (ChatGPT adds utm_source=chatgpt.com to its links). Each visitor counts once per page per day. Logged-in users and bots are never counted.

How does “Last seen” work? #

Each visit is recorded when it happens, together with its time. The dashboard reads those records when you open it, so it is always current. Nothing is fetched on a schedule except the crawler IP lists.

How do I exclude my own visits? #

Logged-in users are never counted. To also leave out your visits while logged out (for example when you click your own site inside ChatGPT) and crawler tests from your network:

1. Open AI Analytics. The bar at the top shows Your IP address and whether it is counted.
2. Click Exclude my IP. Click Count my visits again to undo.

To exclude several addresses or a whole network (office, home, VPN), enter one IP or range per line under AI Visibility > Settings > Exclude IP addresses from analytics, for example 203.0.113.0/24. Add my IP fills in your current address.

Exclusions apply from that moment on. Earlier numbers stay as they are, because the plugin never stores visitor IP addresses. If your internet provider changes your IP address often, exclude the range instead of a single address.

What are the limits? #

• Full-page CDN caching. A crawler request served entirely from a CDN cache (for example Cloudflare “Cache Everything”) never reaches WordPress, so it cannot be counted, and your real numbers are higher than shown. Cloudflare reports those requests in AI Crawl Control. Visitor counting works with any cache.
• Not a citation counter. AI assistants do not report when they cite you. Live answer fetches and visitors from AI are the best available signals.

What data is stored? #

• No visitor IP addresses, cookies or personal data. Only the addresses you add to the exclusion list are saved, in the plugin settings.
• Visits are grouped per day, crawler and page.
• Data older than the retention period is deleted automatically.

Settings #

Setting (AI Visibility > Settings)	Default
AI crawler analytics	On
Count IP-verified crawlers only	On
Visitors from AI assistants	On
Keep analytics for	90 days
Exclude IP addresses from analytics	Empty

To download the crawler IP lists right away, click Update now in the Settings footer.

FAQ #